A blog for Website Managers ...

How to make money with old domain names and websites

How to make money with old domain names and websites

Website managers are missing out on free money by ignoring their infrequently used websites and domain names. Services like CashParking will pay you up to 80% of the advertising revenue on your parked domain names and websites, although the upfront cost for the GoDaddy.com program means you better be sitting on a good URL. A better option may be Amazon Associates, which allows you to manage links and banners on your website or parked URL, earning up to 10% on purchases made during a user’s shopping session. Amazon offers total control to the website manager, and Darren Rowse claims to have made $119,725.45 by using their tools.

Where past empires were built on print, radio and television advertising, Google continues to rake in billions by evolving the advertising paradigm on the Internet. For this reason all website managers should be actively leveraging Google Analytics for the purpose of their bottom line. A website manager who doesn’t use Google Analytics is like a teenager without an iPhone.

If modern algorithmic marketing strategies seem overkill for what you want to do, just consider the way traditional advertisers spend money. Pick up a newspaper and it’s obvious what advertisements go where. Calculated guesswork for placing your own advertisements on a website are the same. For instance, segmenting a blog by categories of advertisements can align nicely with your own posting categories.

Don’t over complicate the advertising process. It starts as simple as placing your first banner and watching the statistics make you money or not. With success comes learning and before you know it, you’ll need algorithms to keep track of all the clicks.

Adobe kills hardware installs and users hate it

Website managers are showing their teeth a year after Adobe's money grab. Despite popular media outlets who endorsed Adobe's marketing blitz that customers would love it, customers clearly do not. Last year the mammoth software provider declared an end to the install and said they would move to a subscription model whereby users would be required to pay a monthly fee for access to their software. The model is nothing revolutionary, but it does challenge the bank books for struggling website managers and small businesses who will see the cost of running software skyrocket because of the change. For Adobe Dreamweaver a one-time install ($239.88/year) versus the cloud-based annual subscription ($239.88/year) suggests you'll be paying a lot more for the cloud-based solution over time. Adobe counters that the software includes automatic updates as well as...

How to counterfeit money

How to counterfeit money

Photoshop has a built-in algorithm that locks the program when an image of money is opened. Google offers a plentiful selection of stock photos to get the counterfeiter started, however.

According to the Secret Service website it’s not illegal to take pictures or scan United States Currency provided that it is used to print counterfeit money “of a size less than three-fourths or more than one and one-half, in linear dimension, of each part of the item.” The bill also has to be printed one-sided, then the digital copy destroyed. Photos of coin, in their original size, may be used for any purpose. The only legal way to counterfeit money, according to the United States Secret Service, requires counterfeiting nickels and pennies. Here’s the official invitation:

Anyone who manufactures a counterfeit U.S. coin in any denomination above five cents is subject to the same penalties as all other counterfeiters. Anyone who alters a genuine coin to increase its numismatic value is in violation of Title 18, Section 331 of the United States Code, which is punishable by a fine or imprisonment for up to five years, or both.

The Central Bank Counterfeit Deterrence Group (CBCDG) is responsible for pressuring Photoshop and most photo editing programs to adhere to its counterfeit deterrence system (CDS).  While Photoshop doesn’t let you import images of currency, there’s no preventing coinage.

Despite the Secret Service’s invitation to counterfeit nickels and pennies, history proves the government unfriendly when the minting goes beyond a simple garage hobby. New Jersey native Francis LeRoy Henning pawned 100,000 nickels before drawing the ire of Uncle Sam. His 3 year jail sentence and $5000 fine didn’t warrant the investment.

2014 Oscar Predictions

Our predictions will follow this overview of the 2014 Oscar nominations. “Gravity” is gonna get most of the awards this year, and I won’t dwell on it except to say I love going to the circus. The lion tamer (George Clooney) is always entertaining, handsome and heroic, but it’s the high wire act of Sandra Bullock that gets the ooos and ahhhs. I go to the circus about once a year and that’s gracious plenty. There’s nothing complicated or interesting about the circus, but it’s damned fun and the kid will love it.

The Academy's nominations included no outstanding film for 2013. “American Hustle” had the best plotline and could’ve been called “Argot Part II” for its pressure cooker pacing and 1970s depiction of government conspiracy. Christian Bale is always good and Amy...

The eponym: a marketer’s holy grail

The eponym: a marketer’s holy grail

An eponym or “name giver” is someone or something that becomes synonymous with the service provided. I was playing Wiffle Ball® with a Hacky Sack® while eating Granola® and Beer Nuts® until it was time for TV Dinners® next to our Fiberglass® Jacuzzi®. Using these generic terms pejoratively could raise the ire of these corporations’ trademark lawyers, but used passively the businesses are thrilled. After all, it’s the first thing you think of the next time you’re buying toys, food or outdoor tubs.

The world’s very best Internet branders and marketers realize the pinnacle moment for their product comes when the greater public adopts their proper nouns in common language. And it’s happening even as we speak. Googling has become eponymous for any Internet search – blogging, facebooking and tweeting are other eponyms, each recently integrated within our daily language while a younger generation may not even realize their origins. Perhaps the litmus test for measuring weather something is truly revolutionary comes down to the eponym.

Eponyms that have arrivede

  • Ebay – “You should ebay that Hermes scarft” (Excellent)
  • LinkedIn – “Are we LinkedIn?” (Excellent)
  • Apple – “Is there an App for that?” (Holy Grail)
  • Pinterest – “Pin it on your site” (Holy Grail)
  • PayPal – “Send the money online” (Holy Grail – because it’s the default)
  • Google – “Google him immediately!” (Holy Grail)
  • Facebook – “Friend me and we’ll go out” (Holy Grail)
  • Upworthy – “Your kitten pictures are upworthy” (Holy Grail)

Finding its footing

  • Bitcoin – “Bitcoin that drug money out of Colombia!” (Also synonymous with “get a lawyer”)
  • Instagram – “Instagram me that picture, please” (Good, if you want sepia pictures)
  • Amazon – “What about buying that new book for the beach? Prime it!” (Catching on)
  • YouTube – “I saw it on YouTube” (Expect a 2 minute shaky video)
  • Netflix – “I watched it on Netflix (A crappy movie or great television show)
  • Wikipedia – “Look it up on Wikipedia” (95% accurate)
  • Tumblr – “My social life doesn’t exist because I’m always on tumblr” (True)
  • Craigslist – “She found it on Craigslist” (She must live in the city)
  • Pornhub – “I’m addicted to free porn.” (Synonymous with ‘free porn’)
  • Huffington Post – “I love Bill Clinton and Huffington.” (Works)
  • Drudge Report – “The minimum wage should be just that – zero!” (Works)

Doesn’t quite work

  • Ask.com – “You should Ask about that.” (Nope)
  • Bing – “You going to bing your blind date?” (Nope)
  • Yahoo! – “I wonder if she sent it to my Yahoo!” (Nope and vaguely vulgar)

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.